CLIENT
modern day wife

SOLUTIONS + CAPABILITIES
brand DESIGN
visual identity
creative direction
Graphic design
Experience design

SHIFTING a brands perception + maximizing experiences

monroe creative photo

Our Craft

Modern Day Wife, a platform dedicated to empowering women to thrive in every season of life, underwent a transformative rebrand to position itself within the luxury yet approachable space. The goal was to refine its visual identity, messaging, and overall brand experience to reflect a sophisticated, aspirational, and inclusive lifestyle.

The rebrand encompassed a visual identity refresh, brand voice and messaging, a deep dive into the brands purpose and mission, content strategy & digital presence as well as the every-evolving experiential and event branding space.

Beyond the rebrand, at Monroe Creative, we continue to develop brand work including content development, strategic partnerships and campaign execution, all reinforcing Modern Day Wife as the go-to platform for modern women looking to elevate their lives with style, purpose, and confidence.

Brand Voice & Messaging – A confident yet relatable tone that speaks to ambitious women seeking balance, success, and personal growth. The messaging highlights empowerment, elegance, and real-life inspiration.

Visual Identity Refresh

A sleek, modern aesthetic blending elevated typography, a refined color palette and premium design elements to evoke a sense of luxury while remaining warm and inviting.

Experiential & Event Branding – Designing immersive event experiences that merge luxury with relatability, ensuring every touchpoint— from VIP activations to social content—reflects the brand’s refreshed identity.

What she said scottsdale: a modern day wife event

meet me at the london: a modern day wife event

want to talk experience design?
Get in touch.

  • "If you are looking for cool, fresh and creative designs you have found them here!"

    Former Client

  • "I can't say enough good things about Monroe Creative. We hired them last minute after the original company dropped out. Casey responded quickly and really saved the day! I felt so confident knowing she was there to set everything up just the way we had planned it and every single detail was absolutely perfect. I really enjoyed her design process as well, I felt super involved but also comfortable enough to let her do her thang as an artist! HIRE MONROE!"

    Former Client, Experiential & Events

  • "The best thing you can do for your event is hire MONROE. They were an absolute dream to work with. Their attention to detail is unmatched and creative skills are out of this world. I came to them with some pretty wild ideas and never really thought it would all come together as a cohesive design. They created a branded event that was beyond our “wildest dreams”! And every single detail was meticulously planned, executed, and more beautiful than I could have ever imagined. Somehow they just fully understood my random design ideas and the feelings that I was hoping to create through the design and made them even better than I could have ever imagined. They were incredibly organized through the whole entire design planning process, not leaving anything to chance and made us feel relaxed and excited during the months leading up to the launch date. They are professional, organized, totally cool, creative, and just wonderful to know. Do yourself a favor and send her an inquiry!!! We love you, thank you again!!!"

    Former Client, Experiences & Events